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Sustainable Development
by mstandaert on December 4, 2006
Not only are ski resorts pushing legislation in Washington to combat global warming, at least 45 resorts in 14 states are using clean energy for some of their operations. Sixteen are getting 100 percent of their power from green energy sources, including wind, hydroelectric, solar, biomass and geothermal.
"I think we're a platform industry. We have a bully pulpit to operate from. When you think of global warming, the first thing you think of is snowfall and wintertime and how that changes," said Michael Berry, president of the National Ski Areas Association.
Bear Mountain and Snow Summit will spend $6 million on emission controls, said Bob Roberts, executive director of the California Ski Industry Association.
Aspen, Colo., will focus on global warming in three ads in outdoor magazines."We did talk internally before doing this. We knew it was risky, but we want skiing to be around for 100 years," said Jeanne Mackowski, Aspen's director of marketing.
Some other sustainable design/alternative energy stories ...
*At SocialFunds, the growth of green building funds.
*EcoMall, the Internet's largest green gift guide.
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