Have you ever heard the term “Elevator Pitch”? Well the term is certainly a commodity in entrepreneurship world and refers to the following situation: Imagine you are in the elevator with a big time investor from ground floor to the top of a building; you need his/her money to start your business but you only have few minutes. The key to success, then, is being able to say what you want to do and its value in a short time.
That also applies to Social entrepreneurship: It doesn’t matter who you want to convince for help or financial support, you should be able to transmit your key messages clearly in a short time. Here coes a good example for an HIV-related organization in Africa:
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