Audeamus
A piece based on the social activites by Infosys
Filed in archive Social Enterprise by ehsan on April 30, 2009
A piece based on the social activites by Infosys
When Infosys' founder Narayana Murthy pledged part of his personal wealth to help "wonderful people" working to spread education and health across India, I believe he became one of the new pioneers of a movement in combining business sense an strategy with social contribution.

A totally logical person might ask: Why do they do it? After all these are the people coming from for-profit world; Is philanthro-capitalism another way of leveraging stock?

No, according to an article from Times of India, which has invested in the micro-health insurance programme, Arogya Raksha. "Many of us have spontaneously engaged in philanthropic activity largely because we are first-generation entrepreneurs who have built our businesses from modest resources and feel motivated to give back to society. We want more people to partake in the opportunities that made us successful."

Significant corporate donations in India began more than a century ago, when major industrial houses, notably the Tatas, Birlas and some other wealthy individuals endowed educational institutions, hospitals and student scholarships. Over the years, India Inc has donated generously to the performing arts and religious activities. Mehta says straightforward philanthropy was well established in India from the 1920s, but the 50s saw it fall into disuse because the government's stifling licence-raj policy made it hard even to give to charity. All this while, the US was giving tax incentives to those who contribute to social welfare, which is one reason it can count so many large-hearted philanthropists - John D Rockfeller III, Andrew Carnegie, Henry Ford and Howard Hughes. But all of them could be seen as philanthro-capitalists too.

Many agree that publicity helps, if for no other reason than to rope in more do-gooders. the authors believe that the rich have to do much more. But the trickle cannot become a flood, as Athreya of the Indian Centre for Philanthropy says, unless "we build more worthy recipient NGOs, and make the process of giving easier."

Permalink: A piece based on the social activites by Infosys
Tags: social  work  infosys  india  development  social+enterprise  activites+infosys  social+activites 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/150404
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for A piece based on the social activites by Infosys:

  • Currently 8.00/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 8.00 out of 1 vote(s) cast.
 
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!